Targeting
Get surgical with audiences and venues
PVADN blends first-party venue intel with privacy-safe mobility, purchase, and lifestyle data to build packs that match your ICP.
Targeting layers
- Venue category, traffic, and staff-verified ratings
- Behavioral + purchase datasets for pre-qualification
- Daypart, dwell, and motion-tracking filters
- Custom allow + block lists synced with DSPs
Audience graph inputs
We blend deterministic and modeled datasets to keep campaigns precise and privacy-safe.
Mobility
Location SDK partnerships surface where high-value audiences spend time across cities before they walk into our venues.
Transactions
Retail, dining, hospitality, and healthcare purchase feeds highlight who spends on what, so you can align offers.
Context signals
Weather, events, and seasonal patterns trigger the right creative and CTA mix automatically.
Package templates
Start from curated packs or brief bespoke combinations.
Lifestyle + luxury pursuers
Marry hotel zone lounges with premium dining clubs to reach affluent travelers before purchase decisions.
Intent shoppers
Focus on grocery-anchored plazas, spas, and clinics where QR + NFC response rates spike.
Neighborhood conversions
Pair cowork hubs and neighborhood venues with retargeting pools for drive-to-store uplift.
Precision Targeting Mechanics
Go beyond basic demographics with context-aware delivery controls.
Time-Based Dayparting
Target commuters and breakfast crowds with coffee, news, and early bird specials.
Reach professionals during lunch breaks and meetings with B2B and service messaging.
Capture leisure audiences during happy hour, dinner, and nightlife activities.
Dynamic Triggers
Weather
Switch creative based on rain, heat, or UV index.Events
Trigger ads during festivals, sports games, or holidays.Financial
Display real-time exchange rates or stock market updates.Crowd Density
Adjust frequency based on real-time venue occupancy.Real-World Targeting Examples
See how brands use our targeting capabilities to drive results.
Local Pharmacy Chain
Increase flu shot appointments
Geo-fenced clinics + Weather triggers (Cold fronts)
45% increase in appointments vs previous year
Luxury Real Estate
Generate leads for new development
High-income venues + Weekend brunch dayparts
28 qualified leads in first month
Tequila Brand
Drive trial at bars/restaurants
Nightlife venues + Happy hour (4PM-8PM) targeting
3x sales lift in participating venues
Ready to Target Your Ideal Customer?
Start building your custom audience segment today.