Shoppable Screens
Sell products and services directly from your venue screen
Your DOOH screens become direct sales channels. QR-to-cart, mobile payment, delivery or in-store pickup — no extra hardware, no checkout friction, new revenue from dwell time.
Salesforce Commerce Cloud 2024, eMarketer DOOH Commerce 2024
Why sell from your screens?
Screens capture attention from customers already in your space, already in buying mode — the highest-intent moment possible.
Sources: IAB/PwC 2024, Innovid DOOH 2024, eMarketer 2024
The highest-intent buying moment
When a customer is at your venue — waiting, consuming, browsing — they are in the most receptive buying state. No digital ad has more context than a screen at the physical point of presence. Shoppable screens capture that moment and turn dwell time into revenue.
What a shoppable screen looks like
An active product catalog on your DOOH screen — every item has price, description, and QR to cart.
Shoppable screen features
Frictionless checkout flow
From screen to confirmed purchase in under 60 seconds.
Product with price, image, and individual QR. Rotation by time of day.
Product-specific QR auto-adds to cart with no app required.
Mobile-first landing with cart, upsell suggestions, and clear total.
Apple Pay / Google Pay. No account creation. Instant confirmation.
Push on complete. Order number on screen. Counter or table delivery.
Every purchase adds loyalty points, shown on screen to drive next visit.
Automatic upsell that grows ticket by +24%
The basket builder shows combo suggestions and add-on recommendations based on the current cart. Suggestions appear on screen and on the mobile checkout landing — at exactly the right moment to influence the total.
Upsell suggestion types
- Combo deal: "Add X for just $Y more"
- Size upgrade: "For $1 more get the large size"
- Seasonal pairing: "Goes perfectly with..."
- Best seller: "73% of customers also ordered..."
New revenue streams per screen
Beyond the menu — 6 ways to monetize your screens with ecommerce.
Direct product sales
Physical or digital products sold directly from the screen via QR-to-cart.
Experience & event tickets
Tickets for classes, events, tours, or experiences — sold at the moment of highest interest.
Subscriptions & memberships
Offer premium membership or monthly subscription from the screen with activation QR.
Affiliate & co-branding
Sell partner brand products on your screens for commission — new revenue with zero inventory risk.
Digital gift cards
Gift cards purchased on screen as instant gifts. 40% of redeemed GCs include overspend.
On-screen flash sales
Time-limited offers exclusive to in-venue customers. Maximum urgency = maximum conversion.
Ecommerce by venue type
Each venue type has its optimal ecommerce model — here are the most effective cases.
Order before seating, digital menu, combo upsell, gift cards, flash happy hour.
Class booking, supplements, branded gear, premium memberships, and personal training packages.
Book appointments, sell supplements and wellness kits, offer preventive health plans and family packages.
Digital catalog, item reservation, special orders, gift cards, bundles, and in-store flash sales.
On-screen ecommerce metrics
Clear KPIs from day-one activation.
Impression-to-scan
From screen views to QR scans.
Scan-to-checkout
From scans to completed checkout.
Revenue per screen
Direct revenue attributed to each screen.
Upsell attachment rate
Orders including at least 1 suggested product.
Ready to sell from your screens?
Turn every impression into a sales opportunity. No extra hardware, no complex integrations — activate in minutes.
Sources: Salesforce Commerce Cloud 2024, eMarketer DOOH Commerce 2024, IAB/PwC 2024, Innovid 2024